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Salesforce.com For Dummies
By Thomas Wong |
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| Publisher : | For Dummies |
| Media : | Paperback |
| ISBN : | 764579215 |
| Release Date : | 2005-01-14 |
| Amazon Sales Rank : | 17003 |
| Reviews Rank : | 5.00 |
| Availability : | Usually ships in 24 hours |
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| See the Price and Full Details |
| Editorial Reviews |
Book Description
* Shows sales people, marketers, and customer service representatives how to harness the power of Salesforce.com to enhance productivity, improve customer relations, and boost sales
* Salesforce.com, which has more than 147,000 subscribers at 9,800 companies worldwide, won InfoWorld's Best Hosted Application award in 2004
* Covers navigating Salesforce.com, managing leads, understanding customers and competitors, keeping track of contacts, creating a sales forecast, managing users, creating service and support e-mails, working with campaigns, using the report wizard, and more
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From the Back Cover
Get up to speed on managing sales, marketing, and customer information Prospect with salesforce.com, manage sales teams, and improve sales productivity Let CRM expert Tom Wong show you how to get around salesforce.com so you spend more time with your customers and less time trying to figure out the application. From navigating salesforce.com to performing common operations that relate to your accounts and contacts, this guide will get you going on salesforce.com in no time! Discover how to - Set up and customize salesforce.com
- Manage your opportunities
- Update your forecasts
- Track competitors and partners
- Drive demand with campaigns
- Use dashboards and analytics
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About the Author
Tom Wong is a certified salesforce.com consultant and has been involved in more than thirty salesforce.com implementations. He is the founder of Clientology.net, a CRM community Web site.
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| Customer Reviews |
Great help for the new user. (Rating :5.00)
I purchased several copies of the book for my sales team whose technical proficiency was across the board. While all of the material is covered in the online help available from Salesforce.com, several team members felt much more comfortable with a book that they could hold. It is a great help in getting all of the team members to use the same nomenclature which is the first step in any sales "methodology" becoming effective.
Those wishing a deeper dive, should look at the author's other books targeted towards a more advanced and technical audience. |
Dumming it down for an admitted dummy (Rating :5.00)
As a new user to the CRM program, Salesforce.com, I was overwhelmed by the amount of information presented on the website. My first thought was, "I wish somebody would writed a "Dummy" book for the program. I was pleasantly surprised to find out that it was being released and ordered my copy immediately. I received my copy shortly and began reading and applying the data presented in the book.
While I will continue to avail myself of the training presented on the Salesforce.com site, the presentation of the data in Salesforce.com for Dummies has given my use of the program a real kick-start.
The writer (Mr. Wong), has written this book for users of the program, not for computer programmers. The data is laid out in concise, easy-to-understand terms which even "sales-types" like myself can understand. Applying the suggestions in the chapter on customization has saved me hours of "hair-pulling" work.
I will continue to reference this book and will make it required reading for all those in my company using Salesforce.com. It makes a great CRM program even better, because we will now be able to use all of the features, rather than a few basic one. |
You'd be a dummy not to buy this book! (Rating :5.00)
"Salesforce.com for Dummies" is, hands down, the best reference guide for salesforce.com users and administrators alike. Tom Wong has done an excellent job with this book. It is packed with useful tips that will help even the most experienced users and/or administrators get more from Salesforce.com. If you are ready to maximize your investment in Salesforce.com, pick up "Salesforce.com for Dummies." You'd be a dummy not to buy this book!
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